Planning: Where would our music video be advertised?

 I think that our music video would be best suited to Q magazine, this is due to its Pop culture fan base- Q also advertises well known music artists, however, Indya our singer isn't well known. Yet I still think that Q would be the best option. Q has both a teenage market and an older market like our music video- due to its nostalgic feel. Our music video contains both elements of the modern culture and past culture- in particular the punk era. Some of the readers of Q are at a certain age where they would remember the Punk Era- which could act as a USP for our video and would entice people into viewing our video.
The singer who originally sung our song, Sandi Thom- is also an incredibly popular artist from around 10 years ago- her music went viral. Hence, Sandi Thom already has a massive fan base and Sandi Thom has also been featured in Q magazine- people reading the magazine may recognize the song title- and hence then go and listen to our music video.