Saturday, 26 September 2015

Research: Ke$ha cannibal digipak


Ke$ha- Cannibal Digipak

Ke$ha's Cannibal digipak clearly represents her brand image, it shows her off as an edgy, strong and powerful individual. I feel that we should represent Indya's brand image within our digipak. 
Within the cover of the digipak, I like the appearance of the two different makeup looks on Ke$ha, it shows her as two different contrasting individuals- as if they have contrasting personalities. Or the media perception of Ke$ha and the real Ke$ha. 
Ke$ha also supports Laura Mulvey's male gaze theory, Ke$ha appears to be voyeuristic- but at the same time, strong and powerful, this could be represented by the two contrasting images on the album cover, one being the media's  representation of Ke$ha as being sexual in the way she looks, and the other's Ke$ha's personality, shes bold, strong, independent and post- modern.
On the front of the album cover, contrasting colors are used with the blue and yellow, the two colors stand out against each other and make each other look good- a concept used commonly in the art industry.The yellow also creates synergy with the yellow in the text amongst various pages, the yellow is also more of a gold color- gold connotes power and money- it promotes a more glamorous form of lifestyle.
Within the digipak, more voyeuristic images of Ke$ha appear, in both performance and studio shots, they connote Ke$ha as powerful and also show of her appearance and brand image.
The iconic symbol the american flag is also used within the background of the central pages, this once again symbolizes Ke$ha's power and identity. However, the american flag is also a symbol of Freedom, which again represents Ke$ha- Ke$ha is free to wear what she wants and to perform in a way that she wants to.
This digipak also shares similarities with The Killer's digipak, they both use ripped paper across the pages to make them appear grungy and home made, I also feel that this represents power, the ripping of paper is an aggressive action- and you can't rip it in a particular way- its a spontaneous and powerful action.
This has inspired my creativity through the use of signs and symbols, and things that are iconic,I feel that these would be interesting to use in our digipak.


1 comment:

  1. Overall some super research into digipaks and adverts. I like the way you relate it to your own product. It may help to also create a list of conventions for each.

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